BT21 is coming to McDonald’s Happy Meals!
New last year BTS collaboration with their TinyTan idols for Happy Meals, McDonald’s is partnering with their other character ambassador, BT21. McDonald’s Official Instagram posted a sneak peek of the characters zooming in on the universe, past stars who make up the Happy Meal. From this sneak peek, it appears that the BT21 x McDonald’s Happy Meals will launch on July 14. Like the TinyTan toys, they will be sold exclusively with Happy Meals.
Developed by LINE FRIENDS, BT21 is a set of creature characters representing each member of BTS, created by the members themselves. Since its launch in 2017, the products have been popular, sales at launchand has been extended to other companies, such as Converse and Olive Young.
The popular brand once worked with McDonald’s in 2023, selling its characters standing on chicken nugget containers, only in Asia. The toy sold out quickly.
What are BT21 Statistics? Who do they represent?
BT21their name derived from BTS and 21st Century, was created by each member of BTS to represent them, giving them a name, look, and personality. There is even a lore. The brand has since been featured in products, games, food, advertisements, and even a web series. BTS has documented their process of creating their characters and continues to develop them.
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KOYA – RM
KOYA is a bright blue, sleepy, and thoughtful koala with removable ears. RM thought koalas were cute. He painted KOYA’s nose purple to represent love (and the ARMY). When KOYA is scared, his ears fall off, but he can’t put them back.
RJ-Jin
Jin has been drawing alpacas for years, especially as he has been referred to as his likeness. So she decided to embrace it and make her character one with a red/orange scarf. He named it “RJ” because “AL” comes from ALpaca, but in Korean, it sounds like “R,” and the letter of his first name is J. RJ, like his father, enjoys food.
Fun fact: Jin displayed his giant RJ statue at home.
SHOOKY – SUGA
Inspired by Jung Kook’s drawing, SUGA gave his character the name SHOOKY. The brown, round cookie has arms and legs, one eyebrow thicker than the other, and one molar tooth. The character is known to be cruel.
MANG – j-hope
Originally, MANG was a character with a purple body with a blue horse mask on his face and a pink heart-shaped nose. J-hope wanted to explore the mystery of a character who hides his true identity from the world. MANG, like his father, is an excellent dancer. The word “Mang” translates to pony and is the last part of the word Hope in Korean. In 2023, MANG revealed his face, showing the world that it was a chipmunk. His smile is exactly like j-hope’s.
CHIMMY – Jimin
CHIMMY is a white puppy with black ears, wearing a yellow hoodie. Jimin wanted an actor to represent the whole group because they were all like puppies – playful and active. CHIMMY’s face is also similar to Jimin’s when they started playing.
FATHER – V
UV likes to draw beautiful and unique characters, and he had the idea of TATA in his head for some time before creating it. He created a character as an alien with a heart-shaped head, yellow lips, and a blue body with yellow dots. The heart-shaped head represents the love he sends into space. UV gave the character his name because the sound was good.
COOKY – Jung Kook
Jung Kook, whose fans associated him with a rabbit, drew a rabbit as his character, naming it after him and his nickname, “Kookie,” but with a different spelling. COOKY is a pink bunny with a bent right ear, and one eyebrow thicker than the other. He is very energetic and loves to exercise.
VAN – ARMY
In addition to their characters, BTS wanted to create a character that represents their fans – ARMY. Created by TATA, VAN is a robot with gray and white stripes on both sides of its body and XO eyes. VAN is sworn to protect the cast – just like the ARMY.
What is BT21 Lore?
According to LINE FRIENDS, “Hailing from Planet BT, Prince TATA dreams of spreading love throughout the galaxy. Deciding that the end is near, TATA calls the guardian robot VAN to prepare for a trip to Earth. Shortly after arriving, the Prince concludes that the most effective way to win the hearts of Earthlings is to be super, no… super important. UNIVERSTAR. Realizing that a joint effort is important, TATA & VAN is recruiting like-minded people to share in the dream. Soon they found 6- KOYA, RJ, SHOOKY, MANG, CHIMMY, and COOKY- to become what will be known as the most influential pop-culture sensation the galaxy has ever seen. BT21.”
What can we expect from this collaboration with McDonald’s?
More to come on this BT21 x McDonald collaboration SOON!
